2.73
price down icon0.73%   -0.02
after-market After Hours: 2.74 0.01 +0.37%
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Baozun Inc Adr stock is traded at $2.73, with a volume of 155.20K. It is down -0.73% in the last 24 hours and up +10.98% over the past month. Baozun Inc is engaged to provide its customers with end-to-end e-commerce solutions including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment, as well as the holistic brand management, including tactic positioning, branding and marketing, retail and e-commerce operations, supply chain and logistics, and technology empowerment. It has two operating segments: E-Commerce (encompassing BEC and BZI) and Brand Management (representing BBM). The company generates maximum of its revenue from E-Commerce (encompassing BEC and BZI) segment.
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Previous Close:
$2.75
Open:
$2.72
24h Volume:
155.20K
Relative Volume:
0.42
Market Cap:
$158.69M
Revenue:
$1.45B
Net Income/Loss:
$-18.03M
P/E Ratio:
-6.0546
EPS:
-0.4509
Net Cash Flow:
$89.90M
1W Performance:
+3.41%
1M Performance:
+10.98%
6M Performance:
+1.87%
1Y Performance:
-9.60%
1-Day Range:
Value
$2.70
$2.76
1-Week Range:
Value
$2.585
$2.865
52-Week Range:
Value
$2.07
$4.88

Baozun Inc Adr Stock (BZUN) Company Profile

Name
Name
Baozun Inc Adr
Name
Phone
-
Name
Address
-
Name
Employee
6,762
Name
Twitter
Name
Next Earnings Date
2026-05-20
Name
Latest SEC Filings
Name
BZUN's Discussions on Twitter

Compare BZUN vs AMZN, BABA, PDD, MELI, SE

Stocks Price Market Cap Revenue Net Income Cash Flow EPS
BZUN icon
BZUN
Baozun Inc Adr
2.73 159.85M 1.45B -18.03M 89.90M -0.4509
AMZN icon
AMZN
Amazon Com Inc
246.00 2.65T 742.78B 90.80B -2.47B 8.3676
BABA icon
BABA
Alibaba Group Holding Ltd Adr
110.97 270.02B 144.18B 14.66B -7.14B 6.1924
PDD icon
PDD
Pdd Holdings Inc Adr
81.59 118.92B 62.32B 13.62B 15.10B 9.1742
MELI icon
MELI
Mercadolibre Inc
1,674.08 83.47B 31.80B 1.92B 8.56B 37.87
SE icon
SE
Sea Ltd Adr
86.81 53.08B 25.19B 1.64B 5.33B 2.6077

Baozun Inc Adr Stock (BZUN) Upgrades & Downgrades

Date Action Analyst Rating Change
Aug-30-24 Downgrade CLSA Outperform → Hold
Mar-26-24 Downgrade China Renaissance Buy → Hold
Feb-08-24 Upgrade Daiwa Securities Outperform → Buy
Feb-27-23 Upgrade CLSA Underperform → Outperform
Jan-30-23 Initiated JP Morgan Overweight
Jan-11-23 Upgrade JP Morgan Neutral → Overweight
May-16-22 Upgrade JP Morgan Underweight → Neutral
Mar-14-22 Downgrade JP Morgan Overweight → Underweight
Mar-11-22 Upgrade Credit Suisse Underperform → Neutral
Dec-02-21 Downgrade CLSA Buy → Outperform
Aug-20-21 Downgrade Daiwa Securities Buy → Neutral
Jul-23-21 Downgrade Credit Suisse Outperform → Underperform
Jun-08-21 Resumed JP Morgan Overweight
May-19-21 Upgrade Credit Suisse Neutral → Outperform
Jan-25-21 Upgrade CLSA Outperform → Buy
Nov-24-20 Downgrade Credit Suisse Outperform → Neutral
Jun-03-20 Upgrade Credit Suisse Neutral → Outperform
Mar-31-20 Downgrade BofA/Merrill Buy → Neutral
Nov-22-19 Downgrade Credit Suisse Outperform → Neutral
Aug-22-19 Downgrade CLSA Buy → Outperform
Aug-05-19 Initiated Jefferies Buy
Jul-17-19 Resumed Credit Suisse Outperform
Oct-11-18 Upgrade CLSA Outperform → Buy
Mar-06-18 Downgrade CLSA Buy → Outperform
Jun-16-15 Initiated BofA/Merrill Buy
Jun-15-15 Initiated Morgan Stanley Overweight
View All

Baozun Inc Adr Stock (BZUN) Latest News

pulisher
Jun 15, 2026

Baozun (BZUN) CEO adds 20,000 ADS via indirect open-market buys - Stock Titan

Jun 15, 2026
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Jun 15, 2026

Baozun (NASDAQ: BZUN) strategy chief buys 18,000 ADS in market - Stock Titan

Jun 15, 2026
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Jun 11, 2026

Baozun (BZUN) CEO adds 20,000 ADS through open-market purchases - Stock Titan

Jun 11, 2026
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Jun 09, 2026

Baozun (NASDAQ:BZUN) CEO Acquires $27,700.00 in Stock - MarketBeat

Jun 09, 2026
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Jun 09, 2026

Baozun (NASDAQ:BZUN) CEO Acquires $26,500.00 in Stock - MarketBeat

Jun 09, 2026
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Jun 09, 2026

Baozun (BZUN) CEO buys 20,000 ADS via JESFUND entity - Stock Titan

Jun 09, 2026
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Jun 05, 2026

Baozun (NASDAQ:BZUN) CEO Wenbin Qiu Purchases 10,000 Shares - MarketBeat

Jun 05, 2026
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Jun 05, 2026

Baozun (BZUN) CEO adds 20,000 ADS via JESFUND purchases - Stock Titan

Jun 05, 2026
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Jun 03, 2026

Insider Buying: Baozun (NASDAQ:BZUN) CEO Purchases 10,000 Shares of Stock - MarketBeat

Jun 03, 2026
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Jun 03, 2026

[Form 4] Baozun Inc. Insider Trading Activity - Stock Titan

Jun 03, 2026
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Jun 02, 2026

Baozun (NASDAQ: BZUN) files Hong Kong monthly share capital return for May 2026 - Stock Titan

Jun 02, 2026
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Jun 01, 2026

Wenbin Qiu Acquires 10,000 Shares of Baozun (NASDAQ:BZUN) Stock - MarketBeat

Jun 01, 2026
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Jun 01, 2026

Baozun (BZUN) strategy chief buys 19,500 ADS in open market - Stock Titan

Jun 01, 2026
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Jun 01, 2026

Baozun (BZUN) CEO-linked entity acquires 20,000 ADS in open market buys - Stock Titan

Jun 01, 2026
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May 28, 2026

Wenbin Qiu Purchases 10,000 Shares of Baozun (NASDAQ:BZUN) Stock - MarketBeat

May 28, 2026
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May 28, 2026

Baozun (NASDAQ: BZUN) CEO boosts indirect stake with 20,000 ADS purchase - Stock Titan

May 28, 2026
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May 28, 2026

Baozun (BZUN) strategy chief adds 10,000 ADS in open-market buy - Stock Titan

May 28, 2026
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May 27, 2026

Baozun (BZUN) Slides 2.28% as Shares Test Key Support Near $2.40Adaptive Moving Average - newsline.com

May 27, 2026
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May 26, 2026

Baozun (BZUN) director receives 42,000 RSU grant vesting over 4 years - Stock Titan

May 26, 2026
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May 26, 2026

Baozun (BZUN) awards director 24,000 RSUs vesting 2027-2029 - Stock Titan

May 26, 2026
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May 26, 2026

Baozun Inc. (BZUN) director awarded 42,000 RSUs in equity grant - Stock Titan

May 26, 2026
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May 26, 2026

Baozun (BZUN) director Chan Yiu Pong granted 42,000 RSUs under 2022 plan - Stock Titan

May 26, 2026
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May 22, 2026

BZUN Stock Price, Quote & Chart | BAOZUN INC-SPN ADR (NASDAQ:BZUN) - ChartMill

May 22, 2026
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May 21, 2026

Director RSU awards at Baozun (NASDAQ: BZUN) total 150,000 units - Stock Titan

May 21, 2026
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May 21, 2026

12 Consumer Discretionary Stocks Moving In Wednesday's Pre-Market Session - Sahm

May 21, 2026
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May 21, 2026

BRIEF: Baozun loss narrows as Gap China growth lifts revenue - thebambooworks.com

May 21, 2026
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May 20, 2026

BAOZUN-W (09991.HK) 1Q26 Loss Narrows to RMB7.459M - AASTOCKS.com

May 20, 2026
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May 20, 2026

Baozun Q1 Earnings Call Highlights - MarketBeat

May 20, 2026
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May 20, 2026

Earnings call transcript: Baozun beats Q1 2026 forecasts, stock surges 12% - Investing.com

May 20, 2026
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May 20, 2026

Baozun (NASDAQ:BZUN) Pre-Market Surges 11.7% on Q1 Revenue Beat - ChartMill

May 20, 2026
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May 20, 2026

Baozun (NASDAQ: BZUN) Q1 2026 revenue rises 15% and returns to non-GAAP profit - Stock Titan

May 20, 2026
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May 20, 2026

Baozun stock rises 4% on earnings beat and return to profit By Investing.com - Investing.com South Africa

May 20, 2026
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May 20, 2026

Baozun Announces First Quarter 2026 Unaudited Financial Results - The Manila Times

May 20, 2026
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May 20, 2026

Baozun stock rises 4% on earnings beat and return to profit - Investing.com

May 20, 2026
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May 20, 2026

Baozun Inc.: Baozun Announces First Quarter 2026 Unaudited Financial Results - FinanzNachrichten.de

May 20, 2026
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May 15, 2026

Baozun (NASDAQ: BZUN) plans AGM on buyback mandate, RSU grants and equity scheme refresh - Stock Titan

May 15, 2026
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May 15, 2026

Baozun Schedules Annual General Meeting of Shareholders - The Manila Times

May 15, 2026
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May 08, 2026

Baozun Reports Stable Share Capital and Public Float in April 2026 Hong Kong Filing - The Globe and Mail

May 08, 2026
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May 08, 2026

Baozun (NASDAQ: BZUN) schedules May 20, 2026 Q1 results call - Stock Titan

May 08, 2026
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May 08, 2026

Baozun to Announce First Quarter 2026 Unaudited Financial Results on May 20, 2026 - The Manila Times

May 08, 2026
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May 07, 2026

Baozun (NASDAQ: BZUN) files April Hong Kong share return - Stock Titan

May 07, 2026
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May 07, 2026

Baozun (NASDAQ:BZUN) Share Price Crosses Above 50-Day Moving AverageHere's Why - MarketBeat

May 07, 2026
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May 07, 2026

Luxury E-commerce 'Gondolier' BMax Files For Hong Kong IPO - Benzinga

May 07, 2026
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May 01, 2026

Working capital per share of Baozun, Inc. Sponsored ADR Class A – DUS:2BZA - TradingView

May 01, 2026
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May 01, 2026

BZUN Baozun misses Q4 2025 EPS estimates by 17.8%, with shares edging 1.45% lower today.ADR - Newser

May 01, 2026
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Apr 29, 2026

Baozun (NASDAQ:BZUN) Shares Cross Above 50-Day Moving AverageWhat's Next? - MarketBeat

Apr 29, 2026
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Apr 28, 2026

Recent Insider BuyingStock ScreenerSnapshot - Finviz

Apr 28, 2026
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Apr 25, 2026

Baozun Sets May 15, 2026 Record Date for Annual General Meeting Eligibility - The Globe and Mail

Apr 25, 2026
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Apr 24, 2026

Baozun (NASDAQ: BZUN) fixes May 15, 2026 AGM record dates for shares and ADSs - Stock Titan

Apr 24, 2026
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Apr 23, 2026

Baozun (NASDAQ: BZUN) files 2025 reports and releases sustainability update - Stock Titan

Apr 23, 2026
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Apr 23, 2026

Baozun Releases 2025 Annual Sustainability Report - The Manila Times

Apr 23, 2026

Baozun Inc Adr Stock (BZUN) Financials Data

Revenue

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Net Income

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Cash Flow

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EPS

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Baozun Inc Adr Stock (BZUN) Insider Trading

Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total
Qiu Wenbin
Chief Executive Officer
Jun 11 '26
Buy
2.67
10,000
26,700
1,563,872
Wu Junhua
Chief Strategy Officer
Jun 11 '26
Buy
2.69
18,000
48,420
206,270
Qiu Wenbin
Chief Executive Officer
Jun 09 '26
Buy
2.72
10,000
27,200
1,543,872
Qiu Wenbin
Chief Executive Officer
Jun 10 '26
Buy
2.64
10,000
26,400
1,553,872
Qiu Wenbin
Chief Executive Officer
Jun 08 '26
Buy
2.77
10,000
27,700
1,533,872
Qiu Wenbin
Chief Executive Officer
Jun 05 '26
Buy
2.65
10,000
26,500
1,523,872
Qiu Wenbin
Chief Executive Officer
Jun 04 '26
Buy
2.67
10,000
26,700
1,513,872
Qiu Wenbin
Chief Executive Officer
Jun 03 '26
Buy
2.63
10,000
26,300
1,503,872
Wu Junhua
Chief Strategy Officer
Jun 01 '26
Buy
2.70
20,000
54,000
188,270
Qiu Wenbin
Chief Executive Officer
Jun 01 '26
Buy
2.73
10,000
27,300
1,483,872
$44.21
price up icon 4.81%
W W
$83.16
price up icon 0.20%
$18.03
price up icon 5.25%
JD JD
$28.38
price down icon 1.05%
$109.32
price up icon 0.13%
SE SE
$86.81
price up icon 0.17%
Cap:     |  Volume (24h):