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22.51
3.02%
0.66
After Hours:
22.91
0.40
+1.78%
Overview
News
Price History
Option Chain
Financials
Why HOG Down?
Discussions
Forecast
Stock Split
Dividend History
Harley Davidson Inc stock is traded at $22.51, with a volume of 2.30M.
It is up +3.02% in the last 24 hours and down -12.38% over the past month.
Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring segments, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 37% of the heavyweight domestic market in 2024.
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Previous Close:
$21.85
Open:
$21.9
24h Volume:
2.30M
Relative Volume:
0.91
Market Cap:
$2.79B
Revenue:
$5.55B
Net Income/Loss:
$598.06M
P/E Ratio:
5.0698
EPS:
4.44
Net Cash Flow:
$769.85M
1W Performance:
+4.75%
1M Performance:
-12.38%
6M Performance:
-38.58%
1Y Performance:
-40.67%
1-Day Range:
$21.90
$22.70
1-Week Range:
$21.10
$22.84
52-Week Range:
$20.45
$40.14
Harley Davidson Inc Stock (HOG) Company Profile
Name
Harley Davidson Inc
Sector
Industry
Phone
414-343-8553
Address
3700 W JUNEAU AVE, MILWAUKEE, WI
Compare HOG with other stocks
| Stocks | Price | Market Cap | Revenue | Net Income | Cash Flow | EPS |
|---|---|---|---|---|---|---|
HOG
Harley Davidson Inc
|
22.51 | 2.79B | 5.55B | 598.06M | 769.85M | 4.44 |
|
THO
Thor Industries Inc
|
69.08 | 3.74B | 9.69B | 209.91M | 389.92M | 3.91 |
|
BC
Brunswick Corp
|
43.80 | 2.95B | 5.44B | 273.50M | 215.00M | 4.02 |
|
DOOO
Brp Inc
|
32.44 | 2.68B | 6.51B | 143.97M | 380.44M | 1.8792 |
|
LCII
Lci Industries
|
77.39 | 1.97B | 3.78B | 130.94M | 358.12M | 5.14 |
Harley Davidson Inc Stock (HOG) Upgrades & Downgrades
| Date | Action | Analyst | Rating Change |
|---|---|---|---|
| Jan-23-25 | Reiterated | Citigroup | Neutral |
| Jan-21-25 | Downgrade | Morgan Stanley | Overweight → Equal-Weight |
| Dec-31-24 | Reiterated | Robert W. Baird | Neutral |
| Oct-02-24 | Downgrade | Robert W. Baird | Outperform → Neutral |
| Apr-23-24 | Resumed | Morgan Stanley | Overweight |
| Jul-21-23 | Upgrade | DA Davidson | Neutral → Buy |
| Jul-13-23 | Reiterated | UBS | Neutral |
| Apr-19-23 | Initiated | KeyBanc Capital Markets | Sector Weight |
| Mar-21-23 | Upgrade | Morgan Stanley | Equal-Weight → Overweight |
| Mar-15-23 | Upgrade | Jefferies | Underperform → Hold |
| Nov-15-22 | Initiated | Jefferies | Underperform |
| Oct-24-22 | Initiated | Citigroup | Neutral |
| Oct-14-22 | Reiterated | DA Davidson | Neutral |
| Jul-20-22 | Reiterated | BofA Securities | Buy |
| Jul-01-22 | Initiated | DA Davidson | Neutral |
| Feb-01-22 | Upgrade | Morgan Stanley | Underweight → Equal-Weight |
| Jul-27-21 | Downgrade | Edward Jones | Hold → Sell |
| Apr-23-21 | Downgrade | Morgan Stanley | Equal-Weight → Underweight |
| Apr-14-21 | Initiated | BofA Securities | Buy |
| Apr-09-21 | Upgrade | Northcoast | Neutral → Buy |
| Mar-31-21 | Upgrade | Robert W. Baird | Neutral → Outperform |
| Jan-29-21 | Downgrade | Northcoast | Buy → Neutral |
| Jan-19-21 | Reiterated | Citigroup | Buy |
| Nov-30-20 | Resumed | William Blair | Mkt Perform |
| Nov-02-20 | Downgrade | UBS | Buy → Neutral |
| Oct-28-20 | Downgrade | Morgan Stanley | Overweight → Equal-Weight |
| Jul-16-20 | Upgrade | Wedbush | Neutral → Outperform |
| Jul-15-20 | Upgrade | UBS | Neutral → Buy |
| Jul-14-20 | Upgrade | BMO Capital Markets | Market Perform → Outperform |
| Jul-10-20 | Upgrade | RBC Capital Mkts | Underperform → Sector Perform |
| Jul-09-20 | Upgrade | Northcoast | Neutral → Buy |
| Jul-06-20 | Initiated | Citigroup | Buy |
| Jun-25-20 | Upgrade | Wolfe Research | Peer Perform → Outperform |
| Jun-09-20 | Reiterated | Wedbush | Neutral |
| May-05-20 | Upgrade | Argus | Hold → Buy |
| Apr-06-20 | Downgrade | Argus | Buy → Hold |
| Mar-16-20 | Downgrade | RBC Capital Mkts | Sector Perform → Underperform |
| Jan-29-20 | Upgrade | KeyBanc Capital Markets | Underweight → Sector Weight |
| Nov-04-19 | Downgrade | KeyBanc Capital Markets | Sector Weight → Underweight |
| Oct-09-19 | Reiterated | Wedbush | Neutral |
| Apr-24-19 | Downgrade | Goldman | Neutral → Sell |
| Apr-08-19 | Downgrade | Wells Fargo | Outperform → Market Perform |
| Oct-19-18 | Downgrade | BMO Capital Markets | Outperform → Market Perform |
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Harley Davidson Inc Stock (HOG) Latest News
The Boardroom Eruption Over the Future of Harley-Davidson - WSJ
Photos: Harley's LiveWire launches 120-mile range electric motorcycles - Interesting Engineering
Rep. Tim Moore Buys Harley-Davidson, Inc. (NYSE:HOG) Stock - MarketBeat
Harley-Davidson (NYSE:HOG) Stock Purchased Rep. Tim Moore - MarketBeat
Harley-Davidson (NYSE:HOG) Shares Sold Off Rep. Tim Moore - MarketBeat
JPMorgan Chase & Co. Sells 186,149 Shares of Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Bank of Montreal Can Sells 23,958 Shares of Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Harley-Davidson (NYSE:HOG) Stock Acquired Rep. Jefferson Shreve - MarketBeat
Geode Capital Management LLC Decreases Position in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
A hub for kickstarting community connections — Davidson Park - The Business Journals
Harley-Davidson (HOG) Expected to Announce Quarterly Earnings on Thursday - MarketBeat
Harley-Davidson, Inc. To Report First Quarter 2025 Results on May 1, 2025 - StreetInsider
Harley-Davidson, Inc. To Report First Quarter 2025 Results on May 1, 2025 | HOG Stock News - GuruFocus
Harley-Davidson, Inc. (NYSE:HOG) Stake Lowered by Alliancebernstein L.P. - MarketBeat
Retail Slowdown, Tariffs Jolt Leisure Stocks: Analyst Revises Estimates For Topgolf, Harley-Davidson And More - Benzinga
H Partners launches campaign to oust Harley board members - Powersports Business
Harley-Davidson is embroiled in a shareholders fight. Who are the players and what does it mean? - Milwaukee Journal Sentinel
Earnings Preview: Harley-Davidson (HOG) Q1 Earnings Expected to Decline - Yahoo Finance
How Will Harley-Davidson Stock React To Its Upcoming Earnings? - Trefis
Some Harley-Davidson dealers back hedge fund in proxy fight - The Business Journals
Citi Cuts Price Target on Harley-Davidson (HOG) Amid Tariff Concerns | HOG Stock News - GuruFocus
Harley-Davidson, Inc. (NYSE:HOG) Shares Sold by Arrowstreet Capital Limited Partnership - MarketBeat
Harley-Davidson Faces Boardroom Clash With Investor H Partners - Finimize
Harley-Davidson investor calls for leadership change, removal of CEO - WISN
Harley-Davidson, Inc. (NYSE:HOG) Shares Sold by Fmr LLC - MarketBeat
A Boardroom Drama At Harley-Davidson - Urban Milwaukee
Harley-Davidson Investor Calls for CEO Ouster, Board Revamp - Bloomberg
GRAB FARROW BUCKS at Farrow Harley Davidson with Qfm96 and Rewind! - QFM96
Harley-Davidson in chaos as investor slams CEO for 'destruction' of iconic brand and calls for two more people to resign - The US Sun
Harley-Davidson proxy fight aims to fire CEO Jochen Zeitz and oust two board members - Milwaukee Journal Sentinel
Harley-Davidson faces board fight from H Partners amid calls for CEO to exit soon - Reuters
Harley-Davidson defends its CEO transition plan (HOG:NYSE) - Seeking Alpha
Sector Update: Consumer Stocks Fall in Afternoon Trading - marketscreener.com
Harley-Davidson slams activist investor, saying its campaign is messing up its CEO search - Yahoo Finance
H Partners Launches Campaign to Oust Harley-Davidson Directors - Motorcycle.com
Harley-Davidson faces board fight as activist investor wants CEO gone as iconic brand stalls - New York Post
Activist Investor Pressures Harley-Davidson For Leadership Shake-Up - Finimize
Harley-Davidson accuses activist shareholder of putting the company’s future at risk - MSN
Major investor in Harley-Davidson wants CEO, two others removed from the board - Yahoo
Harley-Davidson Activist Investor H Partners Pushes to Remove Three Directors - MarketScreener
Harley-Davidson Investor Calls for Ouster of CEO, Board Overhaul - MSN
Harley-Davidson responds to activist investor launching proxy fight to oust Zeitz, two directors - The Business Journals
Harley-Davidson Is in Big Trouble - 24/7 Wall St.
Major Harley-Davidson Shareholder Seeks Board Shake-Up - WSJ
Harley-Davidson faces activist pressure to kickstart the iconic company (HOG:NYSE) - Seeking Alpha
Harley-Davidson (HOG) Faces Leadership Challenge as Major Investor Calls for Change | HOG Stock News - GuruFocus
H Partners Launches Withhold Campaign to Remove Three Entrenched Directors of Harley-Davidson at 2025 Annual Meeting - Business Wire
Activist Investor Launches Campaign to Oust Harley-Davidson CEO After 104% Market Underperformance - Stock Titan
Major shareholder seeks Harley-Davidson board shakeup, calls for CEO to step downreport - MSN
Harley Davidson Inc Stock (HOG) Financials Data
Revenue
Net Income
Cash Flow
EPS
2.29%
1.06%
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