121.57

1.96% -2.43

Herc Holdings Inc (HRI)

Overview News Price History Option Chain Financials Discussions Forecast Stock Split Dividend History

Herc Holdings Inc stock is traded at $121.57, with a volume of 1.32M. It is down -1.96% in the last 24 hours and down -14.81% over the past month. Herc Holdings is an equipment rental company that was spun out of Hertz Global in 2016. It is currently the third-largest player in North America, after United Rentals and Sunbelt Rentals, with an approximate 6% market share pro forma for its 2025 acquisition of H&E Equipment Services. It serves a similar mix of companies to its peers (industrial, commercial, and residential construction) from its 450 locations targeting the top 100 metropolitan markets in the US. Herc's rental fleet of approximately $7 billion is also similar in composition to its peer group in terms of equipment offered. The company is also pursuing diversification by bundling and increasing specialty solutions for its customer base. Herc's portfolio skews toward local customers versus national accounts (60%/40%).

Previous Close:

$124.00

Open:

$123.57

24h Volume:

1.32M

Relative Volume:

2.22

Market Cap:

$4.06B

Revenue:

$4.65B

Net Income/Loss:

$-5.00M

P/E Ratio:

-457.37

EPS:

-0.2658

Net Cash Flow:

$-156.00M

1W Performance:

-1.53%

1M Performance:

-14.81%

6M Performance:

+16.78%

1Y Performance:

-6.01%

1-Day Range:

$120.41

$127.32

1-Week Range:

$120.41

$129.86

52-Week Range:

$88.45

$188.35

Herc Holdings Inc Stock (HRI) Company Profile

Name

Herc Holdings Inc

Sector

Industrials (733)

Industry

Rental & Leasing Services (20)

Phone

(239) 301-1000

Address

27500 RIVERVIEW CENTER BLVD, BONITA SPRINGS, FL

Employee

9,600

Twitter

@hercrentalsinc

Next Earnings Date

2026-10-27

Latest SEC Filings

HRI's Discussions on Twitter

Compare HRI vs URI, SUNB, AER, UHAL, UHAL.B

Stocks	Price	Market Cap	Revenue	Net Income	Cash Flow	EPS
HRI Herc Holdings Inc	121.57	4.06B	4.65B	-5.00M	-156.00M	-0.2658
URI United Rentals Inc	1,029.64	64.09B	16.37B	2.51B	663.00M	39.18
SUNB Sunbelt Rentals Holdings Inc	76.02	31.15B	10.49B	1.17B	0	2.8349
AER Aercap Holdings Nv	145.69	22.90B	7.46B	3.93B	393.38M	22.83
UHAL U Haul Holding Company	57.02	11.08B	6.04B	47.83M	-1.36B	0.244
UHAL.B U Haul Holding Company	50.81	9.88B	6.04B	47.83M	-1.36B	0.244

Herc Holdings Inc Stock (HRI) Upgrades & Downgrades

Date	Action	Analyst	Rating Change
Sep-10-26	Upgrade	JP Morgan	Neutral → Overweight
Dec-17-25	Upgrade	KeyBanc Capital Markets	Sector Weight → Overweight
Nov-14-25	Initiated	Wells Fargo	Overweight
Oct-01-25	Upgrade	Robert W. Baird	Neutral → Outperform
Mar-24-25	Initiated	Citigroup	Buy
Jun-07-24	Initiated	JP Morgan	Neutral
Dec-04-23	Downgrade	KeyBanc Capital Markets	Overweight → Sector Weight
Jul-21-23	Downgrade	BofA Securities	Buy → Underperform
Mar-11-22	Initiated	Wells Fargo	Overweight
Jan-21-22	Upgrade	Northcoast	Neutral → Buy
Dec-21-21	Downgrade	Robert W. Baird	Outperform → Neutral
Jul-23-21	Reiterated	Goldman	Buy
Mar-10-21	Downgrade	Northcoast	Buy → Neutral
Dec-10-20	Resumed	KeyBanc Capital Markets	Overweight
Jul-08-20	Upgrade	BofA Securities	Neutral → Buy
Jun-09-20	Initiated	Robert W. Baird	Outperform
Sep-26-19	Downgrade	BofA/Merrill	Buy → Neutral
Sep-20-19	Upgrade	Goldman	Neutral → Buy
Jun-14-19	Initiated	BofA/Merrill	Buy
Mar-29-19	Initiated	Longbow	Buy
Oct-22-18	Upgrade	Northcoast	Neutral → Buy
Jul-13-18	Upgrade	Buckingham Research	Neutral → Buy
Feb-02-18	Initiated	RBC Capital Mkts	Outperform
Jan-24-18	Reiterated	Barclays	Overweight
Dec-19-17	Downgrade	Northcoast	Buy → Neutral
Dec-13-17	Initiated	Barclays	Overweight
Nov-21-17	Initiated	Buckingham Research	Neutral
Apr-10-17	Upgrade	KeyBanc Capital Mkts	Sector Weight → Overweight
Feb-07-17	Downgrade	Northcoast	Buy → Neutral
Dec-09-16	Initiated	Goldman	Neutral
Dec-05-16	Initiated	Northcoast	Buy
Nov-29-16	Initiated	Jefferies	Hold

View All

Herc Holdings Inc Stock (HRI) Latest News

Oct 16, 2026

Herc Holdings: Why I'm Maintaining A Neutral Stance Ahead Of Q3 (NYSE:HRI) - Seeking Alpha

Oct 16, 2026

Oct 15, 2026

Should Value Investors Buy Herc Holdings (HRI) Stock? - Yahoo! Finance Canada

Oct 15, 2026

Oct 14, 2026