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85.09
1.83%
1.53
After Hours:
85.09
Bread Financial Holdings Inc stock is traded at $85.09, with a volume of 412.24K.
It is up +1.83% in the last 24 hours and up +16.53% over the past month.
Formed by a combination of JCPenney's credit card processing unit and The Limited's credit card bank business, Bread Financial is a provider of private-label and co-branded credit cards, loyalty programs, and marketing services. The company's most financially significant unit is its credit card business that partners with retailers to jointly market Bread's credit cards to their customers. The company also retains a minority interest in spun-off LoyaltyOne, which operates the largest airline miles loyalty program in Canada and offers marketing services to grocery chains in Europe and Asia.
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Previous Close:
$83.56
Open:
$83.06
24h Volume:
412.24K
Relative Volume:
0.56
Market Cap:
$3.44B
Revenue:
$4.71B
Net Income/Loss:
$561.00M
P/E Ratio:
6.9754
EPS:
12.1985
Net Cash Flow:
$2.16B
1W Performance:
-1.42%
1M Performance:
+16.53%
6M Performance:
+33.06%
1Y Performance:
+74.01%
1-Day Range:
$82.47
$85.63
1-Week Range:
$82.47
$87.82
52-Week Range:
$47.87
$99.13
Bread Financial Holdings Inc Stock (BFH) Company Profile
Name
Bread Financial Holdings Inc
Sector
Industry
Phone
(614) 729-4000
Address
3095 LOYALTY CIRCLE, COLUMBUS
Compare BFH vs V, MA, AXP, COF, PYPL
| Stocks | Price | Market Cap | Revenue | Net Income | Cash Flow | EPS |
|---|---|---|---|---|---|---|
BFH
Bread Financial Holdings Inc
|
85.09 | 3.38B | 4.71B | 561.00M | 2.16B | 12.20 |
V
Visa Inc
|
322.03 | 621.58B | 43.03B | 22.04B | 21.19B | 11.37 |
MA
Mastercard Incorporated
|
497.08 | 445.98B | 34.01B | 15.57B | 16.65B | 17.28 |
AXP
American Express Co
|
315.95 | 217.81B | 82.43B | 11.15B | 14.44B | 16.03 |
COF
Capital One Financial Corp
|
189.68 | 120.45B | 75.04B | 2.79B | 26.14B | 2.8386 |
PYPL
Paypal Holdings Inc
|
46.49 | 45.33B | 33.34B | 5.23B | 5.56B | 5.4094 |
Bread Financial Holdings Inc Stock (BFH) Upgrades & Downgrades
| Date | Action | Analyst | Rating Change |
|---|---|---|---|
| Apr-16-26 | Upgrade | Morgan Stanley | Underweight → Equal-Weight |
| Feb-05-26 | Upgrade | Evercore ISI | In-line → Outperform |
| Jan-08-26 | Initiated | UBS | Buy |
| Dec-08-25 | Resumed | Wolfe Research | Peer Perform |
| Dec-04-25 | Downgrade | JP Morgan | Neutral → Underweight |
| Jul-14-25 | Upgrade | BTIG Research | Neutral → Buy |
| Apr-07-25 | Downgrade | Morgan Stanley | Overweight → Underweight |
| Dec-19-24 | Upgrade | Morgan Stanley | Underweight → Overweight |
| Aug-09-24 | Upgrade | BofA Securities | Neutral → Buy |
| Jul-16-24 | Initiated | Compass Point | Buy |
| Jun-20-24 | Upgrade | Evercore ISI | Underperform → In-line |
| Jun-07-24 | Initiated | BTIG Research | Neutral |
| May-02-24 | Upgrade | Keefe Bruyette | Mkt Perform → Outperform |
| May-01-24 | Downgrade | Argus | Buy → Hold |
| Apr-04-24 | Upgrade | Wolfe Research | Peer Perform → Outperform |
| Jan-10-24 | Initiated | BMO Capital Markets | Market Perform |
| Jan-03-24 | Downgrade | Evercore ISI | In-line → Underperform |
| Dec-18-23 | Downgrade | JP Morgan | Overweight → Neutral |
| Dec-13-23 | Downgrade | Morgan Stanley | Equal-Weight → Underweight |
| Nov-15-23 | Initiated | Barclays | Underweight |
| Oct-05-23 | Downgrade | BofA Securities | Buy → Neutral |
| Oct-02-23 | Downgrade | Goldman | Neutral → Sell |
| Sep-05-23 | Downgrade | RBC Capital Mkts | Outperform → Sector Perform |
| Mar-17-23 | Downgrade | Keefe Bruyette | Outperform → Mkt Perform |
| Jan-05-23 | Upgrade | Stephens | Equal-Weight → Overweight |
| Oct-06-22 | Initiated | Credit Suisse | Neutral |
View All
Bread Financial Holdings Inc Stock (BFH) Latest News
Bread Financial Launches Preferred Depositary Share Public Offering - TipRanks
Bread Financial launches preferred stock offering - Investing.com
Bread Financial launches preferred stock offering By Investing.com - Investing.com Canada
Bread Financial launches offering of depositary shares for Series B preferred stock - TradingView
Bread Financial Holdings, Inc. Launches Public Offering of Fixed Rate Reset Non-Cumulative Perpetual Preferred Stock - Quiver Quantitative
Bread Financial (NYSE: BFH) offers Series B depositary shares with $1,000 preference - Stock Titan
Bread Financial launches $25-a-share preferred stock sale - Stock Titan
Bread Financial (NYSE: BFH) plans Series B preferred depositary share sale - Stock Titan
Tranche Update on Bread Financial Holdings, Inc.'s Equity Buyback Plan announced on August 27, 2025. - marketscreener.com
Bread Financial Holdings Inc. stock underperforms Monday when compared to competitors - MarketWatch
Bread Financial Holdings (BFH) Valuation Check After Strong Recent Share Price Performance - Yahoo Finance
Does Stronger Q1 Results And Completed Buyback Tranche Change The Bull Case For Bread Financial (BFH)? - simplywall.st
Bread Financial Holdings, Inc. Depositary Shares, each representing a 1/40th interest in a share of 8.625% Non-Cumulative Perpetual Preferred Stock, Series A (BFH/PA) - Minichart
Trade Alert: Independent Chairman of the Board Of Bread Financial Holdings Roger Ballou Has Sold Stock - 富途牛牛
Buy 3 Momentum Anomaly Stocks as Stalled Truce Deal Spurs Volatility - TradingView
MSN Money - MSN
Bread Financial Holdings Inc. stock underperforms Wednesday when compared to competitors - MarketWatch
Vanguard Capital Management (NYSE: BFH) holds 5.11% of Bread Financial - Stock Titan
[SCHEDULE 13G] BREAD FINANCIAL HOLDINGS, INC. Passive Investment Disclosure (>5%) - Stock Titan
Bread Financial Is Maintained at Outperform by Evercore ISI Group - Moomoo
Bread Financial Holdings (BFH) price target increased by 12.51% to 95.41 - MSN
Gear up for Bread Financial (BFH) Q1 earnings: Wall Street estimates for key metrics - MSN
Bread Financial Holdings Inc. stock underperforms Tuesday when compared to competitors - MarketWatch
Analysts Offer Insights on Financial Companies: Wsfs Financial (WSFS), Flagstar Financial (FLG) and Bread Financial Holdings (BFH) - The Globe and Mail
A Look At Bread Financial Holdings (BFH) Valuation After Strong Recent Share Price Gains - simplywall.st
Delinquencies, charge-offs drop as consumers pull back on borrowing: March Credit Pulse - MSN
Bread financial director Roger Ballou reports $874929 common stock sale By Investing.com - Investing.com India
Bread financial director Roger Ballou reports $874929 common stock sale - Investing.com
Bread Financial (NYSE: BFH) boosts Q1 2026 earnings, margin and capital returns - Stock Titan
Bread Financial Holdings Inc. stock outperforms competitors on strong trading day - MarketWatch
Bread Financial Provides Performance Update for March 2026 - The Globe and Mail
Bread Financial Q1 Earnings Beat Estimates on Higher Credit Sales - Zacks Investment Research
Bread Financial upgraded by Morgan Stanley with a new price target - Quantisnow
Best value stocks to buy for Dec. 17 - MSN
Citizens maintains Bread Financial stock rating on resilient credit By Investing.com - Investing.com Canada
Bread Financial Holdings Q1 2026 earnings preview - msn.com
Should you buy Bread Financial Holdings (BFH) after golden cross? - MSN
Why Bread Financial (BFH) Shares Are Falling Today - Yahoo Finance UK
Bread Financial Holdings Hits New 52-Week High of $98.10 - Markets Mojo
Bread Financial Earnings Call Highlights Growth, Resilience - The Globe and Mail
Bread Financial Holdings Inc. stock underperforms Friday when compared to competitors - MarketWatch
BFH (BFH) files Form 144: affiliate plans to sell vested restricted shares via Fidelity - Stock Titan
Research Alert: CFRA Keeps Hold Rating On Shares Of Bread Financial Holdings, Inc. - Moomoo
A Quick Look at Today's Ratings for Bread Financial(BFH.US), With a Forecast Between $70 to $115 - Moomoo
Bread Financial Holdings, Inc. (NYSE:BFH) Q1 2026 Earnings Call Transcript - Insider Monkey
RBC Raises Price Target on Bread Financial Holdings to $105 From $90, Keeps Sector Perform Rating - marketscreener.com
Bread Financial stock hits 52-week high at 95.25 USD By Investing.com - Investing.com India
Bread Financial Q1 2026 slides: EPS beats by 36%, credit quality improves - Investing.com India
TD Cowen Maintains Bread Financial(BFH.US) With Hold Rating, Raises Target Price to $95 - Moomoo
Bread Financial Holdings Inc (BFH) Q1 2026 Earnings Call Highlights: Strong Growth Amid ... By GuruFocus - Investing.com Canada
Bread Financial Holdings Inc Stock (BFH) Financials Data
Revenue
Net Income
Cash Flow
EPS
1.45%
1.11%
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